Digital health target audience

What is your favorite form of physical exercise?

I’m a fan of the big three: walking, swimming and biking. I don’t go crazy doing any of them. Unlike my husband, I’m a believer in the “everything in moderation” philosophy.

Walking is certainly the easiest. Just put on sneakers and open the front door. I typically walk 2-3 miles. When swimming, I do laps in a 25-yard pool for 30-40 minutes (total yards are less than a mile). I get the least amount of credit from my Apple Watch for biking. I go slowly on a paved rail trail. Eight miles is a long bike ride for me.

So, I’m very boring. By contrast, my husband took up competitive powerlifting at age 60 and now holds multiple state records. He works out with 25-year olds and has a terrifyingly intense coach.

Sometimes I get a bit creative in order to close the rings on my Apple Watch before the end of the day. I was a majorette in high school and still have my old silver baton. I set-up “baton twirling” as an exercise category on my watch and will occasionally do a quick routine to “Second Hand News” by Fleetwood Mac or “Physical” by Olivia Newton-John, just to close my watch rings.

I guess I’m exactly the type of person that the digital health movement is aimed at: the lazy-to-moderate types who need some positive reinforcement to keep moving.

A typical “pat on the back” from my Apple Watch

6 thoughts on “Digital health target audience

Leave a reply to mygenxerlife Cancel reply