Sky Bars

Daily writing prompt
Describe your dream chocolate bar.

If you’re from the East Coast, you probably know about Sky Bars. The genius chocolate bar with four different flavors buried inside—caramel, vanilla, peanut, and fudge. In my memory, the vanilla was more like marshmallow.

Here’s a brief history of the Sky Bar from SkyBarCandy.com:

The Sky Bar was invented in 1938 at the New England Confectionery Company (“NECCO”). The molded chocolate bar revolutionized confectionery technology as the first chocolate bar to have multiple different flavored centers. Chocolate bars of a similar molded form had started popping up around the early 1900s, but none had the same internal complexity of the Sky Bar. Recognizing the innovation they had on their hands, the folks at NECCO chose the name “Sky Bar” because flight was the excitement of the day. They chose to launch this new candy bar with a sky writing marketing campaign and they built up anticipation by advertising the upcoming sky writing events. In the 1950’s and 1960’s, the era of the family road trip and the vending machine, Sky Bars were seemingly everywhere. Thanks to extensive TV advertising, the Sky Bar was the candy bar of choice for many families, primarily up and down the East Coast. As a result, the Sky Bar evokes special childhood memories for many. It was continuously manufactured by NECCO for 80 years, and after a hiatus of only a year and a half, it is back, and looking forward to the next 80 years and a new generation of Sky Bar fans!

It was always very exciting to see which flavor you’d bite into next.

I haven’t had one in years, but thanks to this prompt, I will be buying one soon. Since NECCO went out of business in 2018, I have my doubts that the new manufacturer will make then exactly the same way, but we shall see. I’ll try to have an open mind.

At my age, I wouldn’t open a shop, BUT

If you were going to open up a shop, what would you sell?

Weren’t the old “penny candy” stores great? You could go in with a buck and get a paper bag full of sugar in various forms. From rolled bubblegum cigarettes, to candy bead bracelets, giant wax lips, wafer saucers with crunchy sprinkles inside or multi-colored candy dots stuck to something resembling cash register tape, the choices were thrilling!

You could pretend many things with with your candy props – from wearing fancy jewelry or taking communion, to smoking or making out. And the adults couldn’t have cared less.